About
Hey! I'm Ira.
I work with B2B SaaS teams on LinkedIn GTM and audience building.
My unique advantage comes from having been in the room selling to customers as a product founder.
In the past I was the:
- Co-founder at Audiograph (tech that helped podcasters make their first $100K)
- First marketing hire at Arbor (exited to LiveRamp for $150M)
- Product manager for ETL and APIs at LiveRamp (scaled Arbor to $50M ARR)
A long time ago, I went to Wharton and hung out at First Round Capital.
Before that, I was a poor kid from Staten Island, who never imagined owning a Macbook, much less running businesses on the internet.
When I'm not working with startups, I barista at the Joe Pro Shop.
Personal Vision
My life's goal is to treat my friends and family to an all-expenses paid vacation every year. I enjoy bringing people together through food. I try to cook for my friends, clients, and teammates at least once a month.
I'm constantly trying to find the right group of friends to make money together over a very long time horizon. I don't care much about being popular on social media or being recognized externally by institutions like Forbes Magazine.
Instead, I'm trying to build businesses to buy freedom and time.
By documenting my journey, I hope I can inspire another kid in Chinatown or Stapleton to make a better life for themselves and free their family from financial hardship.
We're all looking to save time, grow our businesses, and help others. Let's do it together!